Photography, Videography & Social Media Content
Destination marketing involves capturing unique and stunning imagery to showcase the very best that a destination has to offer, whether that’s the natural beauty, architecture, or culinary highlights. As a passionate traveler and visual storyteller, I am always on the lookout for new places to discover and new ways to capture them.
Having previously worked with tourism boards such as Donostia San Sebastian, Destination Queenstown, Visit Tenerife, Baden Württemburg (The Länd), Rotorua NZ, and more, I have gained valuable experience and understanding of how to capture the natural beauty and atmosphere of any destination.
Exclusive Photography for Any Media
I offer full commercial rights to the photographs that I provide on campaigns, giving lasting value with images that can be used for social media, websites, and print.
I can work with a shot list or complete autonomy. Upon completion of a campaign, I provide a variety of images from which the client can select the images they would like to license.
My images stand out for their atmospheric quality and unique perspectives. With creative use of natural light and a curious observer’s eye, I pride myself on the ability to document the local ‘vibe’ and create an authentic representation for my clients.
Video Content for Social Media Channels
I create custom cinematic films to promote your brand or destination. Including 4k, timelapse, and hyperlapse content, from the air and on the ground. These videos are fully graded and can vary in content and length, depending on your campaign goals. They are often used on homepages and social media channels.
If a comprehensive package isn’t required, I also offer shorter clips – ideal for sharing on social media. For example, Instagram Stories & Reels.
World Class Drone Photography
Since 2016 I’ve been flying drones and capturing some of the world’s most breathtaking views from the air. While drones are common these days, finding someone with the skill and experience to capture (and edit) world-class images is not easy.
As an EASA accredited drone pilot, I can get the job done safely, and legally.
Paul Michael on YouTube
I created this short film in collaboration with Tui Campers and Destination Queenstown in order to promote domestic travel within New Zealand.